Choosing between hiring a web developer and figuring out how to do it yourself would seem like an easy decision for many people. Things like time and tech-fluency are the first things that may come to someone’s mind if they are debating on whether to tackle a website build themselves. There are many resources available for people who find that they enjoy technology and working with the software.
However, there are some considerations to consider if you haven’t decided who will build your website. While hiring a web developer will immediately sound more expensive and involved, there are benefits to contracting with a professional such as experience, efficiency, and more creativity. Contracting with a web developer will also give you and your business the resources and manpower to grow your digital marketing efforts as your business grows when needed.
Too much of a learning curve
Website design and development is not as intuitive as learning a video game, it is actually complex and mentally challenging. Website development differs from most other forms of technology in its appearance and function. Unless you are very familiar with digital marketing and software, there will be a considerable learning curve before you would be able to navigate comfortably and make progress on your website.
The effort needed to learn a website development software, even the ones built for the D-I-Y business owners, will be significant and should be seriously considered in the decision to contract with a website development company, or not.
Time better spent on your business
While you may not charge yourself an hourly rate, the cost of your time is a major factor in deciding if, and with whom, to build your website. As a business owner, you are already doing many different jobs when it comes to you and your time. To spend more time doing a task or project, you sacrifice that additional time from the task or project that also needs to get done. The more time you spend on tasks and projects to grow your customer base, the less time you have available to sell to or perform your service for your customers.
Working with a web developer can take away the need to spend a lot of time learning about website mechanics. That time can be put back into growing your business or servicing your customers, aka actually doing what you want to do. Your time is not free and it may be less expensive for you as an entrepreneur and business owner to work with a website developer instead of spending your own time.
Do you want to build a website?
At the end of the day, there may be one reason that working with a developer is the best option: you just don’t want to build your website! And that’s okay.
As businesses grow, some entrepreneurs have trouble doing everything. When it comes to everything about websites and digital marketing, you may like the idea of doing it all yourself and keeping control of everything, but you know that it is not feasible or you just don’t want to. Working with a Website Developer will be able to help you meet your marketing goals without you as the business owner and also as the website builder.
What is Web Development?
Website development is the process that a marketing or tech-fluent person goes through to create an online presence for a person, idea, or organization outside of social media or business directories; typically with one or more web pages dedicated to the person, idea, or organization under a signal digital address.
Web development is a specialized service to build websites, web pages, and other online landing places. Web developers have in-depth knowledge of methods of building websites and the technical needs of the website that you need to build.
There are many reasons why working with a Website Developer may be the most cost-effective and efficient way to grow your business online. Your business is unique and partnering with a website design and development professional can help you reach more customers and more of the world. Contact us to schedule a free consultation and build a plan for your business growth together.